Nike is a household name. The company makes sports shoes that are worn by many people as fashionable casual shoes. It also makes sportswear and other sports equipment. The brand is known for its good quality and was founded in the early sixties. The founders Bill Bowerman and Phil Knight had two good ideas. One was to make shoes with soles like waffles. This makes the shoe a lot lighter and more resilient. The second idea was to turn to Japanese shoe manufacturers. That was unusual until then. A third stroke of luck is the Swoosh. This is the name of the well-known logo of the sports brand. It was designed in 1971 by Carolyn Davidson for 35 dollars. Later she received a generous compensation for her brilliant idea. Nike is and remains one of the most popular brands for sports and lifestyle. You can shop the brand in almost every sports store, and of course also online at Nike.com.