About Coast
Coast is a celebrated British women’s fashion brand, established in 1996, offering elegant and stylish clothing for every occasion. Known for its timeless designs, Coast has become a go-to destination for women seeking sophisticated pieces, from everyday essentials to special occasion outfits. With a strong presence across the UK and internationally, Coast has built a versatile retail strategy that includes both stand-alone stores and in-store concessions in major department stores like Beatties, Debenhams, House of Fraser, and John Lewis. Over the years, the brand has adapted to changing market dynamics, ensuring it remains a key player in the fashion industry. Part of the Aurora Fashions group, alongside other popular brands like Warehouse and Oasis, Coast has faced its share of challenges but continues to thrive. Looking ahead, the brand is focusing on expanding its online presence and growing its partnerships with department stores, offering customers easy access to its stunning collections. With a commitment to quality and elegance, Coast continues to deliver fashion-forward styles that help women look and feel their best, whether for work, leisure, or special events.